“Ideological hegemony is the process by which the exploited come to view the world through a conceptual framework provided to them by their exploiters.” – Kevin A. Carson
Every cynic was once an idealist who has grown defenses around their heart to avoid the pain of having their hopes dashed yet again. Ignoring the fact that Obama was always a well-marketed corporate candidate with moderate conservative (neoliberal) positions, a lot of people got their hopes up that he might be different. It’s understandable people don’t want to get their hopes up again.
The Bernie Sanders movement is not about him. It is about millions upon millions of us deciding that we’ve had enough. That we’re not going to play our part in their game anymore (where we stay home and they continue to rule).